Do you have a Facebook page?
Do you make maximum use of Facebook?
In addition to simply posting updates, there are many ways to use Facebook pages.
In this article I will find 7 one way to use your Facebook page for business.
7 two ways Facebook page helps your business
table of contents
Collect customer's voice and review
If your Facebook page is set up as a local business, gather praise and reviews from customers. You can not encourage customers to review your business for incentives, but you can attach a signature to your business to inform customers that you can review your business on their Facebook page.
reference:Becca Cosmetics – North America Collect reviews for your business ..
In addition to having a full Facebook page in the review, you can add the best review to your website. To add a review, click the review timestamp, click the drop-down arrow in the upper right and select the Embed posting option. (In most cases the 'Embed posting' option will not appear below the 'Other options' link in that drop down menu.)
reference:Becca Cosmetics – North America. Add a review of your Facebook page to your website.
Let's add value to your business by adding your best Facebook review to your web site credit page using Embed code.
Relationship with your audience
The most important way to use your Facebook page for your business is to involve your audience. Viewers are composed of various people, including content fans, business fans, potential customers, current customers, original customers. With that in mind, we create posts and content to join these groups of people.
The traditional rule of audience engagement is 80 / 20. 80% of the content is for viewers and 20% must be for business (sales, marketing, self-promotion, etc.).
In short, most of your posts should aim at making viewers involved with your pages. This can be done by encouraging the participation of the audience and sharing content related to niche and industry.
If most of your posts are included in these lines, create attractive and faithful users who are more receptive to 20% of posts advertising business, products, services.
Leverage ad placement of news feed
On Facebook, you can place ads in the right column and newsfeed. The catchphrase is that you need to link your ad to a Facebook page in order to display it in the news feed. Without a Facebook page, you can only place ads in the right column.
See: Facebook Newfeed. Let your ads appear on your news feed using your page.
In news feed ads, Facebook uses your page as the source of advertisements. In addition to the main advertising purpose, the targeted advertising audience has the option to favor the page.
Listen to the audience's voice
Do you want some insight into what your potential or current customers want? Please look them up on Facebook. The questionnaire not only encourages you to access the page by questionnaire, it helps you find the products or services you need.
Please recruit your audience using standard post to your page (free), or Facebook polling app. Your choice depends on compiling the answer yourself, compiling your answer, or collecting additional information (such as an email address) that you can not publicly open on your page.
Use your page for blog comments
If you are tired of processing spam on your business blog, your Facebook page is a wonderful alternative to blog comments. Please add a link to discuss Facebook posts at the end of each blog post.
The link should point to the post on your Facebook page wall post. This not only turns off blog comments but also helps boost the fan's fans and organic involvement of the page. In addition, those who are developing great discussions around articles on your Facebook page will click to read blog posts.
Share opinions as your business
If you are commenting on a blog related to your business, please use your Facebook page and leave a comment instead of your personal profile. Please select your page from the drop down menu next to the comment button and leave valuable comments.
By using your Facebook page, invite people like your comments like your business page, not a connection with your personal profile. If you are a moderator or an administrator of your business page, you can comment on your blog using Facebook's comments using your own page.
Posting comments as your personal profile will automatically link your business page next to your name and position if you add it to your job and education section as your current employer.
You can also tag other Facebook pages in the comment as shown in the comments above. If you do not want to use this feature for spam, you can use it if applicable.
Search engine negative result
If your business suffers from negative results with searching for your name on search engines, your Facebook page will help. Because Facebook is a powerful domain, the business name page often appears in search results.
reference:Hostgator Using your Facebook page, create a positive entry about your business by searching.
Your Facebook page may not be ranked right after your website, but it is probably the first 10 search result. In other words, 1 fewer negative results will be displayed on the first page of search results for your business name
Conclusion
As you can see, there are many wonderful ways to use your Facebook page. If you have not created it please create your page today. If you have any, please use it in a different way.
I am Nguyen Me Fuen. . I am a Vietnamese student in Japan. Pacific Northwest University · International Education Department 4 is a graduate student. I am interning at 123Server Co., Ltd. now. We will investigate the world information and the Vietnamese market by SNS marketing method.
